About

Independent CRM Advisory Firm Based in Sydney

We help businesses across Australia choose, fix, and get real value from their CRM with honest, independent advice and no vendor agenda.

CRM
Deepak Kurmi
Director · CRM Strategy, Data Transformation & Process Automation

With over 25 years of experience in CRM strategy, data transformation, and digital transformation, Deepak has worked with sole traders, tradies, startups, small businesses, not for profits, and larger organisations across Australia.

His background spans project management, business analysis, and change management which means you get an adviser who understands both the technical and the human sides of getting a CRM adopted and used.

Deepak provides independent advice and practical support. For implementation, he works with trusted specialists depending on the platform and complexity. For smaller projects, he can assist directly.

25+
Years CRM & digital transformation
10+
CRM platforms worked with
50+
Projects delivered
About Neolinx

Who we are and how we work

Neolinx is a Sydney based CRM advisory firm supporting businesses across Australia. We help businesses choose, fix, and improve their CRM systems.

With over 25 years of experience, we have worked with sole traders, tradies, startups, small businesses, not for profits, and larger organisations.

We provide independent advice and support. For implementation, we work with trusted specialists depending on the platform and complexity. For smaller projects, we can assist directly.

Independent CRM Adviser. Advisory first. Partner led implementation when needed.

Who we work with

  • Sole traders and freelancers
  • Tradies and field service businesses
  • Startups and growing SMBs
  • Not for profits and community organisations
  • Larger businesses with complex CRM and integration needs

Our approach

  • Vendor neutral, no platform referrals or commissions, ever
  • Plain language, no unnecessary technical jargon
  • Practical recommendations that are realistic to implement
  • Sydney based, remote and in-person across Australia

Find us online

Connect, follow, or leave a review


Our values

What we stand for

These are not aspirational statements. They are how we actually work with every client.

Genuinely independent

We do not accept referral fees, commissions, or incentives from CRM vendors. Ever. Our only interest is the right outcome for your business.

Honest advice

If you do not need a CRM yet, we will tell you. If your existing system can be fixed without starting over, we will say that too. No upselling.

Practical outcomes

We focus on recommendations you can actually implement. Not theoretical best practice what works for your business size, budget, and team.

Senior attention

Deepak works directly with every client. No juniors, no hand-offs. You get 25 years of experience on every engagement, regardless of project size.

Local and available

Based on Sydney's Northern Beaches. Available in person across Sydney or remotely anywhere in Australia. Real availability, not a ticketing system.

No lock-in

All engagements are scoped upfront with fixed quotes. No retainer lock-in, no scope creep, no surprises. Engage for what you need, when you need it.


Platforms

CRM platforms we work with

We have worked hands-on with all of these. Our recommendations come from real experience across every major platform not a preference for any single vendor.

HubSpot
Salesforce
Zoho CRM
Microsoft Dynamics 365
Pipedrive
Active Campaign
Brevo
Monday.com
Insightly
Tall Emu
Creatio

Clients

Businesses we have worked with

From sole traders to established businesses across retail, services, not for profits, and more.

Supagas
Amazon Power
No Time for Grime
KDDI Australia
Expat Tax Service
Mowana
The Deck Sydney
True Blue Mobility
Pharo Cleaning
One Staff Nursing
Essential Driving
Landreth Buyers Advocate
Ross Griffins Home
Enviro Frontier
Clinical Skills Academy
Savvy Solutions Plumbing
QMNS Mobility
Reverse Waste
Circular Value

Let's have a conversation

If you need help choosing or improving your CRM, start with a free 30-minute call. No sales pitch, no obligation, just honest advice about your situation.

ABN 33 806 616 490. Northern Beaches, Sydney based · Privacy Policy · Available by phone or video · Monday to Friday

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